Page 6-7 - BVB: PURE PASSION!

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BVB is on
life-support.
20
InsideEurope’s
hottest Club.
Expensive success: huge achievements in the 1990s,
crowned with the Champions League victory in 1997,
had left the club out of touch with reality, losing all
sense of perspective and facing debts of more than
180 million Euros.
A big club, rich in tradition, is in a sorry state.
Fresh faces arrive at management level.
Hans-JoachimWatzke, Thomas Treß and
Dr. Reinhard Rauball start as the new managing
directors and president respectively.
14 March 2005: the threat of bankruptcy is only
staved off at the last minute.
Sustained success:
German champions 2011 and 2012,
German Cup winner 2012,
UEFA Champions League Finalist 2013.
From record debts to record revenues:
305 million Euros sales revenues and more
than 53 million Euros annual net profit in 2012/2013.
Infectious enthusiasm: every game is an intense
football experience.
National and international acclaim: BVB is the most
likeable German Football brand and enjoys a growing
reputation internationally.